30 ოქტომბერს, საღამოს 7 საათზე, კომპანია LeavingStone-ისა და თბილისის Google-ის დეველოპერების ჯგუფის ორგანიზებით, ქართულ-ამერიკულ უნივერსიტეტში ღია საჯარო სემინარებს გამართავენ Google-ის თანამშრომლები მეთიუ საზერნი და ჯეი პატელი. 
სემინარები ციფრული და საძიებო სისტემის მარკეტინგს დაეთმობა, უფრო კონკრეტულად კი ამ მიმართულებით Google-ის პროდუქციის ეფექტურ გამოყენებას. სემინარების დასრულების შემდეგ გაიმართება კითხვა-პასუხის სესია, სადაც მეთიუ და ჯეი უპასუხებენ შეკითხვებს, როგორც ციფრული მარკეტინგის, ასევე ზოგადად Google-ის პროდუქტების შესახებ. სემინარზე დასწრება თავისუფალია.
მისამართი: მერაბ ალექსიძის 8, 0160 თბილისი, საქართველო.
სპიკერების შესახებ:
Matthew Southern
Matthew Southern is an Account Strategist with Google’s Agency team based out of Mountain View, California. Matthew has been in online advertising for 5 years, 2 of which have been at Google. During his first year, Matthew worked with the New Business team helping companies with their first attempts at online advertising. Currently, he works with digital ad agencies growing online presence for small and medium sized businesses using Google’s wide variety of ad platforms. At Google, Matthew also works on projects outside of his normal realm of advertising. Most recently, Matthew worked on the prototype Moto 360 smart watch with the Android Wear team. In addition to this, he works with Google Glass team testing the boundaries of wearable technology.
Before coming to Google, Matthew worked in the startup scene in San Francisco, starting at Vayable, an online travel site, and then at Quantcast, a leading digital advertising company which recently passed $100 million yearly revenue.
Matthew is a graduate of the University of California at Berkeley.
Jay Patel
Jay Patel is a senior Account Strategist on the Agency team at Google. For the past three years, he has been working with the most advanced digital marketing agencies in the US on their medium-sized business clients across all verticals and business types. He works with individual account teams on all facets of their advertising campaigns, including strategy, implementation, measurement, analysis, and optimization. His current portfolio includes a variety of retail/ fashion brands, ecommerce, B2B services, and mobile apps. In addition, he also runs agency-wide trainings to develop the agencies’ expertise in key emerging areas and trends as Search, Display, YouTube, Mobile, and Sales/Lead Attribution.
Previously, he spent almost two years on Google’s small business team, individually working with over 600 businesses on how to optimize their AdWords campaigns and refine their overall digital marketing strategy. In addition, he has helped plan and run the Google Online Marketing Challenge, an annual academic competition open to teams of students from universities around the world who advertise a local business or non-profit to learn digital marketing skills and compete for prizes, including a trip to Google.
Jay is a graduate of the University of Pennsylvania with a BA in Economics and Political Science.
